In recent years, Sanmenxia has taken the implementation of the rural revitalization strategy as the general starting point, insisted on prioritizing industrial development, and attached great importance to the declaration, development and protection of geographical indication products. The number of national geographical indication products and agro-product geographical indications takes the lead in the province. As of now, there are 11 national geographical indication products, 14 agro-product geographical indications, and seven geographical indication trademarks.

The government attaches great importance to it, and departments work together. Arrangements and deployments have been made for the development and protection of geographical indication products during the annual agricultural and rural work conferences at both the municipal and county levels. The authorities at the municipal and county levels have held multiple special meetings on the development and protection of geographical indication products to form a consensus. Emphasis has been placed on industrial development to cultivate characteristic industrial advantages. Three leading national agricultural industrialization enterprises have been created, namely Erxianpo Fruit Industry, Yangshao Liquor Industry, and Gaoshan Natural Fruit Industry. Additionally, 22 provincial leading enterprises have been created, and 5,223 farmer special cooperatives have been established, including 20 at the national level and 42 at the provincial level. These cooperatives have attracted 85,000 members, benefiting approximately 250,000 households in the city and surrounding areas.

Expand promotion channels to continuously enhance the influence of geographical indication products. For consecutive years, special agricultural product promotion events have been held in Shanghai, Beijing, and Nanning. Over 200 high-quality agricultural product enterprises have been organized to participate in various agricultural product exhibitions and sales activities across the country, and reached a contract agreement of 908 million yuan, which improved the popularity, influence and competitiveness of characteristic agricultural products. The governments of various counties (cities, districts) have held promotion activities for geographical indication products through large-scale festivals and events such as the Chinese Characteristic Commodity Expo Fair, Lingbao Apple Culture Festival·Jincheng Fruit Fair, Lingbao Apple Blossom Festival, Mianchi Apricot Blossom Cultural Tourism Festival, and Lushi Forsythia Flower Season to enhance the influence of geographical indication products.

Build well-known brands to add greater value to geographical indication products. Sanmenxia has successively established eight regional public brands in Henan Province, including Lingbao Apple, Lingbao Shiitake Mushroom, Shanzhou Red Pear, and Mianchi Sichuan Pepper. 12 well-known enterprise brands in Henan Province have been created, such as Erxianpo Apple and Shanyuan Red Apple. Furthermore, 18 characteristic agricultural product brands in Henan Province have been developed, such as Yangshao Large Apricot and Ganshan Red Apple. Lingbao apple has a planting area of 900,000 mu and a brand value of 20.028 billion yuan, ranking first in the national county-level apple brand value for many years. Lushi forsythia has established five ten-thousand-mu forsythia bases, 34 thousand-mu forsythia bases, and 31 hundred-mu forsythia bases. The total area of Lushi Lianqiao resources exceeds 1.5 million mu, accounting for a quarter of the national market share. Erxianpo Apple is rated as a well-known trademark in China.

Carry out technical guidance and special law enforcement actions to further strengthen the protection of geographical indications. A total of 131 comprehensive, systematic, and standardized standards and production technical operation procedures have been formulated. Nearly 60 million yuan has been invested in the construction of over 200 cold storage and preservation facilities for agricultural product origin. Relevant supporting facilities such as screening, weighing, and packaging equipment have been provided. Policies for the protection and development of geographical products have been introduced. Lingbao Apple National-level Modern Agricultural Industrial Demonstration Park has obtained 100 million yuan fund, Mianchi County Provincial-level Modern Industrial Demonstration Park for Chinese Medical Materials has obtained 30 million fund, and Henan Funiu Mountain Shiitake Mushroom Industry Cluster Project has obtained 98 million fund. Great attention has been paid to daily supervision. Personnel were organized to conduct on-site visits to understand the production bases of geographical indication products and the operational status of production and operation entities. Inspection and guidance have been carried out on the certification of geographical indication products, the protection and usage of existing geographical indication products, and authorized usage of geographical indication products, to scientifically guide enterprises to legally use geographical indications.